Turn traffic into revenue with SEO

It’s impossible to quickly boost website speed as the Google ranking algorithm changes continuously, and there’s no clear roadmap to follow. Optimization studies rely on algorithmic assumptions and vary sector by sector, often requiring systematic analysis.

To achieve high search engine rankings, particularly on Google, individuals and organisations must adhere to a variety of rules, guidelines and best practices. It is important to strictly follow Google’s Seo Starter Guide to ensure your efforts are effective. Additionally, it is worth noting that Google utilises over 200 ranking criteria. By mastering these criteria, you can maximise the benefits of your optimisation endeavours.

SEM, short for search engine marketing, refers to marketing through search engines. The key marketing tool used by Google search engine is Google Ads. SEM allows you to guarantee high rankings for your website by placing paid ads on search engines. Progress of SEM ads is directly proportional to your budget. When your budget runs out, your ads will stop automatically. Allocate regular budgets to maintain consistency with SEM advertising.

SEM is customer-focused and driven by commercial concerns. The level of user information and quality of content is low. In SEO, the process is qualitative and organic, as the aim is to provide the user with accurate and quality information. We can reinforce the concepts with a question; to temporarily take the first place with Adwords advertising? Or is it to be at the top of the organic rankings? The cost of SEO work is always more economical than SEM.

In our SEO work, we employ a range of tools including SEMrush, Ahrefs, Majestic, CognitiveSEO, Screaming Frog, Deepcrawl, Similarweb, Sitebulb, Ryte, Botify, Oncrawl, Ubersuggest, Search Console, and Google Analytics. Upon receiving data at the conclusion of our evaluations, we provide interpretation and reporting tailored to your specific requirements.

Your SEO consultant will provide clear steps to resolve technical issues. The brand’s technical team should act promptly to achieve success. Your SEO agency can provide targeted traffic data by researching your industry’s potential. However, guaranteeing success is not advisable.

Through thorough technical analysis, we pinpoint and advise on enhancements to your website that will boost your SEO.

We create top-notch content that is easy for users to understand, without focusing excessively on keywords. In most cases, we rewrite the content to ensure its quality.

It is crucial for the end-user that the software and its codes operate smoothly and efficiently. This is why software developers are part of agencies that provide expert SEO services. Additionally, the software team can promptly assist you with any technical difficulties you may experience.

SEO services can be categorised into on-site SEO, off-site SEO, and technical SEO. On-site SEO entails optimising all aspects of your website, including its content and technical infrastructure. Improving keywords, headings, images, URL structure, alt text, and internal links are all essential components of on-site SEO.

Word analysis is a fundamental aspect of SEO, and should be one of the primary steps taken when starting SEO work. At this stage, we search for and identify keywords that can drive conversions to the relevant website. For word analysis, we rely on premium SEO tools such as Google services, including Google Keyword Planner, Semrush, and Ahrefs. At DMM Turkey, we use these tools to conduct word analysis.

Let’s say you get 1,000 users per month from organic traffic. Assuming the original text already adheres to the principles or lacks context: Considering that you have a sales volume of 5 per cent (without advertising) for every 1,000 users, we can achieve an average growth of 10 times by strengthening the relevant pages and reaching 10,000 monthly users.

SEO optimises websites to achieve higher search engine rankings. But how does it work? Google uses over 200 ranking factors to assess a website’s relevance and appropriateness, which informs its algorithm and determines its ranking.

In the most precise scenario, strive to achieve the highest possible page speed. If your PageSpeed score is 85/100, aim to increase it to 90/100.

For small businesses, budgeting can be challenging, requiring efficient allocation of resources. It is crucial to balance a long-term SEO strategy with a focused PPC campaign.

PageRank can be thought of as a rating of credibility that is transferred through links to other websites. Put simply, it assesses the significance of a web page based on the quality and quantity of links directed towards it.

Developing a robust web presence enables you to access a wider pool of potential customers while enhancing your company’s profile among current ones. Building trust with customers and prospects is the foundation of a strong web presence. The more frequently people encounter your brand, the greater its reach, recognition, and credibility.

A company’s online presence encompasses its entire digital footprint across the internet. Besides their website, businesses can establish a presence across many other digital platforms.

If your business has no web presence, you might be missing out on potential customers who are finding your competitors online. Establishing a website is an opportunity to increase your customer base and exponentially grow your business.

In 2016, Google identified the primary ranking factors as links, content, and RankBrain (Algorithm). Additionally, the length of content and the time spent on the site are also crucial factors.

Google Search Console, previously known as Google Webmaster Tools, is an effective and free tool from Google that enables you to monitor and enhance your website’s health and functionality. With a variety of tools and reports, Search Console helps detect and resolve errors and glitches, optimize website performance, and boost your SEO strategies.

A sitemap is a file that provides information about pages, videos, images, and other files on your website. It is essential to ensure that the document adheres to a logical structure, using headings, bullet points, and numbered lists as needed. Also, be sure to use precise word choices and standardized language throughout. Search engines such as Google and Bing utilize this file to effectively crawl your site and index its contents.